STRATEGIC PROJECTS

One thing we are proud of, and good at, is working with our clients to bring their ideas and strategies to life.

 

Over the years we’ve discovered ‘Art for Purpose’ helps our clients to:

Drive Economic Development
Drive economic
development
Visitation
Increase
Visitation
Community Engagement
ENGAGE THE
community
Educate
Formally and
informally educate
Price of Place
Build Pride
of Place
Educate
Celebrate history and create new legacies
Drive Economic Development
DRIVE ECONOMIC DEVELOPMENT

People linger longer and spend more which means local businesses and community benefit.

Visitation
INCREASE VISITATION

Create a destination. Strategic art projects get people stopping, staying, and talking and posting. Drive repeat visitation and draw expats back home.

Community Engagement
CREATE OPPORTUNITIES FOR COMMUNITY ENGAGEMENT

When people get involved, they become part of the story. Art projects get people talking and build connections and community.

BUILD PRIDE OF PLACE
FORMALLY & INFORMALLY EDUCATE

Being involved in an art project builds confidence and skills. It helps expand networks and can provide opportunities and introductions.

BUILD PRIDE OF PLACE
BUILD PRIDE OF PLACE

Art projects create positive change, a safer and happier place. When you beautify a space, you beautify the behaviour.

CREATE NEW LEGACIES
CELEBRATE HISTORY &
CREATE NEW LEGACIES

Strategic art not only maintains history and commemorates legacies. It also creates memories and starts new legacies.

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Art can take many forms, what is important is that it serves your purpose.

Many people come to us with an idea of what they want to achieve but don’t know how to reach their goals. That’s where we come in. Team Zest, lead by our Chief ARTchitect and Founder Andi Mether, approaches each project uniquely, collaboratively, and strategically.

We will consult with you and your stakeholders and develop a strategy that will deliver your objectives. We curate public art, provide artistic direction and artist management, prepare risk management plans, oversee budgets & logistics, as well as a creative process that delivers the best possible results.  We provide the expertise to fill the gap in your team.

Wailwan representatives -Coonamble Shire

Coonamble Shire Gateway Signage & Public Art Project

Client: Coonamble Shire Council in collaboration with Donald Cant Watts Corke
Result: Work in progress – construction is underway!
 
Stair Art - Bourke Street stairs, Melbourne

Gamilaroi Flag Art Stories

Client: Narrabri Shire Council
Result: Participation by ALL schools in the region, sharing of culture between Aboriginal and non-indigenous people.
 
Strategic Art Projects

Vietnam Veteran murals, Gunnedah Water Tower

Client: Gunnedah Historical Society
Result: Visitation has increased  by 450%, this site is now a destination for Veterans and tourists
 
Stair Art - Bourke Street stairs, Melbourne

Put a Spring in Your Step - Bourke Street Stairs

Client: City Of Melbourne & National Heart Foundation
Result: 20% increase in use of stairs over escalator during peak hour
 
Jimmy Little Water Tower

Jimmy Little Water Tower

Client: Walgett Shire Council
Result: 315 sqm mural celebrates Aboriginal legend Jimmy Little and local indigenous culture
 
school children on 3d wallaby crossing

VicRoads 'Towards Safer Speeds'

Client: Mt Evelyn Primary funded by VicRoads
Result: Collaboration with STEMS girls, VicRoads and Yarra Ranges Council resulting in SAFER speeds in school zone
 
3d goanna coming out of wall

TrickPic Interactive 3D Art Gallery

Client: Newman Entertainment
Result: 25 mind bending 3D illusions curated and created for a self-guided photographic attraction in Surfers Paradise
 
Faces of Shop Small - AMEX Small Business campaign

Metro Tunnel @ White Night Melbourne

Client: Metro Tunnel
Result: Thousands of people attracted to engage with Metro staff. Project extended to include other Metro Tunnel locations
 
Faces of Shop Small - AMEX Small Business campaign

Faces of Shop Small - AMEX Small Business campaign

Client: AMEX
Result: Painting of 40 small business owners launched by Minister at Parliament House, Canberra
 
Stair Art - Bourke Street stairs, Melbourne

Stocklands Townsville Public Art Project

Client: Stocklands 
Result: Students work with local artist to immortalise their love of Townsville in bronze sculptures
 

Get in touch to discuss your next project

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